MSI brings an exciting and powerful new PC building experience at CES 2026
At CES 2026, MSI showed a bold and exciting new PC building ecosystem. The company introduced many new products made to help gamers, creators, and PC builders build better systems with less effort. The focus this year is clear. MSI wants PC building to feel simple, safe, and enjoyable for everyone.
From new motherboards and power supplies to eye-catching cases, coolers, and even virtual tools for streamers, MSI’s booth shows how serious the brand is about pushing PC hardware forward.
New AMD MAX motherboards built for better performance
MSI revealed its new AMD X870(E) and B850 MAX series motherboards. These boards are made for users who want more control and better speed. Each MAX board comes with a built-in OC Engine that allows fine tuning of CPU speed. In supported games, this can improve performance by up to 15 percent.
To make overclocking easier, MSI added simple tools like the Direct OC Jumper and a one-click BCLK Booster. All MAX boards also use a larger 64 MB BIOS chip. This helps support new AMD processors now and in the future.
MEG X870E UNIFY X MAX made for extreme users
The MEG X870E UNIFY X MAX is designed for extreme overclockers. It uses a special two-memory-slot design to improve CPU and DDR5 memory speed. The board uses a strong cooling setup with large heat sinks, heat pipes, and upgraded thermal pads to keep temperatures low during heavy use.
It also includes a Tuning Controller. This lets users change settings, clear CMOS, and recover saved profiles with just one button, making testing much easier.
MAG B850 MAX series offers strong value
The MAG B850 MAX lineup includes the TOMAHAWK MAX WIFI II, MORTAR MAX WIFI, and a new white GAMING PLUS MAX WIFI. These boards are made for everyday gamers who still want strong performance and modern features.
They support Wi-Fi 7, fast wired networking, and come with easy DIY features. GPU removal, SSD installation, and Wi-Fi antenna setup can all be done without tools. This makes building and upgrading much simpler, even for new users.
Intel platform sees major memory breakthrough
MSI also showed a big achievement on the Intel side. The company demonstrated the world’s first motherboard that supports 4-Rank CUDIMM memory. This allows up to 128 GB per memory stick and a total of 256 GB on a two-slot board.
The system ran stable at very high speeds and passed heavy testing. At CES, MSI is showing a live demo that proves huge performance gains, especially for professional users and extreme overclockers.
New power supplies focus on safety and silence
MSI introduced new power supplies with GPU Safeguard Plus technology. This feature watches power flow in real time and protects modern graphics cards. If something goes wrong, users get alerts through software and a built-in buzzer.
The MPG Ai1600TS and Ai1300TS PCIE5 power supplies are made for high-end systems. They offer very high efficiency, quiet operation, and strong power stability. The MAG A1200PLS and A1000PLS models focus on long life, low noise, and added fan protection.
MEG MAESTRO 900R case turns PCs into showpieces
The MEG MAESTRO 900R is MSI’s new flagship case. It uses glass panels on three sides to fully show off the hardware inside. The case supports large cooling setups, dual graphics cards, and custom water cooling.
A special rotating motherboard tray allows builders to work on the system outside the case. This makes complex builds easier and cleaner.
Curved OLED liquid cooler steals attention
The MEG CORELIQUID E15 360 comes with a large curved OLED screen on the pump. The display shows system data and animated visuals that look clear from many angles.
The cooler also improves cooling performance with a thicker radiator and redesigned fans. Cable management is simpler thanks to a single connector design.
New dual tower air coolers arrive
MSI also launched the MPG COREFROZR AP15 and AP17 air coolers. Both use a dual-tower design for strong air cooling. The AP15 includes a small display for system info, while the AP17 adds a large customisable LCD screen.
These coolers are built to handle high-performance CPUs while keeping memory slots clear.
DigiME brings virtual creation to everyone
MSI introduced DigiME, a ready-to-use VTuber software tool. It works without extra hardware and supports many languages. Users can choose avatars, virtual rooms, and voice effects easily.
An AI voice assistant called MIA helps users with guidance and product help, making DigiME friendly even for beginners.
With all these launches, MSI clearly shows its goal for 2026. The company wants PC building to feel powerful, creative, and easy, no matter your skill level.
